Web Design Services

Web Design Services
The short answer

RankFly Digital is a web design agency in Coquitlam, BC, designing websites for businesses in Coquitlam, Port Coquitlam and Port Moody. We design for conversion, Core Web Vitals, WCAG 2.2 AA accessibility and AI readability — so the site looks right, loads fast, ranks, and gets quoted by answer engines.

Pretty is table stakes. Our sites do the actual job: turn visitors into enquiries, load in under two seconds on a phone on mobile data, and stay readable by the machines that now decide who gets recommended.

  • Every site type. Small business sites, eCommerce, SaaS and marketing sites, landing pages and service-area builds.
  • Design and search in the same brief. Information architecture, URL structure and schema planned before visual design starts.
  • Yours to keep. A documented Figma design system your future designer can pick up without a rebuild.

Book a free discovery callSee our work

What does web design mean at RankFly?

Web design is the work of planning, structuring and visually composing a website so it serves both the person using it and the business paying for it. At RankFly that includes conversion strategy, accessibility to WCAG 2.2 AA, Core Web Vitals performance and AEO-ready content structure — not aesthetics alone.

A beautiful website that takes four seconds to load, fails accessibility and isn't structured for AI citation is a liability, not an asset. We treat design as a systems discipline: every colour, type size, layout decision and interaction pattern is made with conversion, search performance and maintainability in mind.

Planning a project and wondering what to budget? Read our guide on how much a website costs in British Columbia in 2026.

Four principles behind every RankFly design

1

Performance is a design decision

Hero videos, webfont stacks, carousels and third-party widgets are design choices with a millisecond cost. We budget performance at the wireframe stage and design inside it, so the finished site hits Core Web Vitals green rather than being optimised back down afterwards.

2

Accessibility is not optional

Contrast ratios, focus states, touch target sizing, keyboard paths and semantic structure are specified in the design system, not patched in at QA. WCAG 2.2 AA is the baseline on every build — it is also what makes a site legible to crawlers and AI engines.

3

Conversion before decoration

Every page gets one primary action. Layout, hierarchy, form design and trust signals are arranged to move a visitor toward it. If a design element does not help someone decide or act, it does not earn its place on the page.

4

Built for humans, readable by machines

Clear heading hierarchy, real text instead of text-in-images, descriptive link copy and schema planned alongside the layout. The same structure that helps a screen reader is what lets Google and AI engines extract and cite your content.

What does RankFly web design include?

1

Discovery & strategy

Stakeholder interviews, user journey mapping, competitor analysis for the Tri-Cities market, content inventory and a written creative brief before a single pixel is designed.

2

Information architecture

Sitemap, URL structure, navigation hierarchy and content model planning, with SEO and AEO taxonomies built in from day one rather than retrofitted.

3

Wireframes & prototypes

Low-fidelity wireframes followed by interactive Figma prototypes. You test the real flows before anyone commits to visual design.

4

Visual design system

Brand-aligned colour system, typographic scale, component library, iconography and design tokens — delivered as a reusable Figma system, not a folder of flat mockups.

5

Responsive design

Mobile-first, tablet and desktop layouts, audited to WCAG 2.2 AA. Touch targets, focus states and keyboard navigation all tested before handoff.

6

Conversion optimization

CTAs, form design, trust signals and page structure built on proven conversion principles, with analytics and heatmap setup included for ongoing iteration.

How does the web design process work?

Week 1

Discovery

Kickoff workshop, stakeholder interviews, competitor analysis, content audit and creative brief sign-off before design begins.

Weeks 2–3

Architecture

Sitemap, URL structure, wireframes and an interactive prototype you can click through and react to.

Weeks 4–6

Design

Visual design system, high-fidelity page designs, structured review rounds and final approval.

Week 7

Handoff

Figma transfer, design system documentation and developer handover — or straight into our development team if you scoped the build with us.

Web design FAQs

Can you redesign my existing website without losing my SEO?

Yes, and we specialise in it. Redesigns done badly lose 30 to 70% of organic traffic. Our process includes full SEO preservation — 301 redirect mapping, content parity audits, schema migration and post-launch monitoring — so rankings transfer with the design.

How much does a website cost in British Columbia?

A professional small-business website in BC generally runs from the low four figures for a focused brochure site up to five figures for eCommerce or custom builds, depending on page count, functionality and content. RankFly provides a fixed-price proposal after the free discovery call, so you know the total before signing. Our 2026 BC website cost guide breaks the ranges down.

Do you provide content and copywriting?

Content strategy and copywriting are available as add-ons. Our copywriting is AEO-first — written to be cited by AI engines as well as to rank. You can also bring your own copy and we will structure it properly.

Will my new site work on mobile?

Every RankFly site is designed mobile-first, responsive across devices, accessibility-audited and performance-tested on real mobile connections before launch. Mobile is 60%+ of traffic for most Tri-Cities businesses — anything less than mobile-first is negligent.

How long does a website design project take?

A typical Tri-Cities small business site runs about 7 weeks from kickoff to handoff: one week discovery, two weeks architecture, three weeks design and a handoff week. eCommerce and custom builds run longer, and the proposal states the timeline before we start.

Do I own the design files?

Yes. The Figma file, the design system and the documentation are yours at handoff. No proprietary builder lock-in and no dependency on us to make future changes.

Looking for a local web designer? See web design in Coquitlam, web design in Port Coquitlam and web design in Port Moody.

Ready to talk about your redesign?

Book a free discovery call. We will review your current site or project brief, identify the biggest opportunities, and give you a ballpark scope and timeline — with no obligation.

Book a discovery call
Back to top