Web Development Services
Web Development for Tri-Cities Businesses
Fast, clean, schema-ready websites built in WordPress, headless, or custom stacks. Core Web Vitals green on day one. Documented handovers. No lock-in.
- WordPress, headless, and custom stacks
- Core Web Vitals green on day one
- Documented handovers — no lock-in
What Web Development Means at RankFly
Modern Web Development
Web development is the process of building a website’s functionality — the code, architecture, integrations, and performance layer underneath the design. At RankFly, web development prioritizes Core Web Vitals performance, schema-structured markup, AEO and SEO readiness, accessibility, and long-term maintainability over shortcut tooling.
A website is code. Whether it’s built on WordPress, Next.js, Astro, or a custom stack, the code determines how fast it loads, how accessible it is, how well AI engines can extract content from it, and how expensive it will be to maintain three years from now. We write code like it matters — because it does.
Scoping a build? See what a custom website costs in 2026.
What We Build
Our Development Services
WordPress Development
Custom WordPress theme and block development, Elementor and custom Gutenberg builds, WooCommerce stores, custom post types and ACF-powered content models, headless WordPress with Next.js or Astro front-ends, and full WordPress migrations.
Custom Web Development
Bespoke development on modern stacks — Next.js, Astro, SvelteKit, and Laravel. Progressive web apps, JAMstack sites, and custom-coded marketing sites where WordPress isn’t the right fit.
E-commerce Development
WooCommerce customization, Shopify theme development, Shopify Hydrogen builds, custom checkout flows, subscription and membership systems, and payment integration.
Integrations & APIs
CRM integrations (HubSpot, Salesforce, Pipedrive), email platform integrations (Klaviyo, Mailchimp, ActiveCampaign), booking and scheduling systems, custom API development, and data-sync infrastructure.
Performance Engineering
Core Web Vitals optimization, image and asset delivery architecture (CDN, AVIF, responsive images), caching strategy, database optimization, and build-pipeline work for teams with existing sites that are slow.
Schema & Structured Data
Full schema.org markup deployment — Organization, LocalBusiness, Service, FAQPage, HowTo, Article, Product, Event, Person — validated, tested, and maintained as schema vocabularies evolve.
How We Build
Every RankFly Site Ships With These Standards
Five non-negotiable engineering standards ship with every RankFly site. The first four are below — our fifth, security, is built into the configuration of every project: HTTPS enforced, security headers set, WordPress hardened where applicable, dependency scanning, and secure environment management. Not a plugin — a posture.
Core Web Vitals Green
Every site we ship hits “Good” on LCP, INP, and CLS on both mobile and desktop — not as a one-time snapshot, but as an ongoing monitored metric.
WCAG 2.2 Accessibility
Semantic HTML, keyboard navigation, colour contrast compliance, focus management, and ARIA where needed. Tested with axe, Lighthouse, and real assistive technology.
Schema-First Markup
Every page type ships with appropriate structured data. We don’t retrofit schema after launch — it’s in the build from the first component.
Clean, Documented Code
Readable code, meaningful commits, documented APIs, and a handover package so your next developer can pick up where we left off without a week of reverse-engineering.
What We Use
Technologies We Work With
Our Development Process
Phase 1 — Technical Discovery (Week 1)
Requirements gathering, technical audit if rebuilding, stack recommendation, hosting assessment, and integration mapping.
Phase 2 — Architecture (Week 2)
Technical architecture document, content model design, integration architecture, and sprint plan.
Phase 3 — Build (Weeks 3–8)
Staged development with weekly check-ins, incremental QA, accessibility and performance testing, and continuous deployment to staging.
Phase 4 — Launch & Handover (Weeks 9–10)
Full QA across devices and browsers, security review, SEO parity verification, performance validation, and coordinated launch with DNS cutover. Followed by a documentation package, code walkthrough, admin training, and 30 days of post-launch support.
FAQ
Web Development FAQs
Custom web development in BC typically ranges from $6,000 for a straightforward WordPress build to $75,000+ for complex custom applications. RankFly provides fixed-price proposals after a paid technical discovery — that way the quote reflects real scope, not guesses.
WordPress is the right choice for most small and mid-sized Tri-Cities businesses — it’s fast enough when built properly, cost-effective to maintain, and flexible enough for 90% of use cases. Custom stacks (Next.js, Astro) make sense when you have specific performance, integration, or scalability requirements WordPress can’t meet economically.
Yes. We build headless WordPress sites with Next.js or Astro front-ends when clients need WordPress’s content management with the performance and flexibility of a modern JavaScript front-end. It’s not the default — but when it’s the right fit, it’s powerful.
Yes. Performance engineering is one of our most-requested services. We audit, identify bottlenecks (usually images, JavaScript, server response, and bad plugins), and remediate to hit Core Web Vitals green. Most sites improve dramatically within 2 to 4 weeks.
Yes. Many of our engagements are partnership arrangements — your in-house team handles product development, we handle performance, SEO, AEO, and schema infrastructure. Pair-programming, code review, and documentation support are all available.
You do. 100% of the code we write belongs to you. We hand over the full repository, documentation, and any licenses. No lock-ins, no proprietary black boxes, no “only we can maintain this” nonsense.
Need a Developer Who Gets AEO and SEO?
Most developers ship sites that are great to look at and terrible to rank. Book a free technical audit — we’ll show you where your current site is falling short and what it would take to fix.
